AR/VR FAQ

Augmented reality adds computer-generated information, like a restaurant review, on top of real-world views, like a city street. Many apps overlay animations, images, video and text on the real world with enhanced data collection. Often AR uses smart phones, tablets, or eyewear (such as Microsoft Hololens).

Clients see and interact with the space because they utilize a headset. In other words, VR creates a virtual environment with full immersion.

Mixed reality (MR), on the other hand, combines real and digital objects in a hybrid environment. MR merges real and virtual environments so you can interact with both real and virtual items using a headset or eyewear. Users interact with both virtual and real items. Therefore, companies have a choice in their level of virtual.

XR is an industry descriptor. In other words, this is a catch-all term for all of the different reality terms used today.

No. People often confuse anything virtual with VR because virtual reality always includes a device to immerse users in a different world.

Standalone VR is any VR headset that works completely by itself. In contrast, PC VR is any headset that requires a constant connection to a nearby PC

Yes! Many of our clients learn new information on customer behavior. This is useful because it creates a better customer experience.

We create with many platforms. For example, we have an expert knowledge of Unreal Engine, Unity, Adobe Suite, Autodesk Suite, and all AR/ VR frameworks and headsets.